We may all know Alana Blanchard, 22, as an American professional surfer (and one of the best female surfers at that). I mean, Alana does surf on the ASP World Tour – nothing to sneeze at. But now we can add to her resume: Sports Illustrated Swimsuit Model. Alana is in the SI Swimsuit 2013 edition that just hit newsstands.

It was pretty much a no-brainer to include Alana in the issue according to MJ Day, senior editor of SI Swimsuit. “She embodies the ideal that we strive to represent at SI Swimsuit. Beautiful, healthy, active and empowered, Alana charges waves and life the way we do here at Swimsuit. She is the ultimate beach girl and she can rock a bikini like nobody’s business!”

Check out the issue where she models some fab Rip Curl bikinis, which she has been involved in designing for the past 3 years.

Plus, check out the video below from Sports Illustrated on Alana. Alana was photographed by James Macari in Las Vegas, Nevada.


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Becker Surfboards, one of the original surfboard builders and surf shops in the South Bay, will be the main sponsor this year at the 3rd stop of the annual South Bay Surf Series, to be held Saturday, March 9th, 7am-5pm, at 26th St. in Manhattan Beach. Last year’s event had well over 200 contestants surfing, in addition to the hundreds of attendees that came throughout the day. There will once again be board demos, raffles, food, drink and an assortment of beach activities open to all in attendance, contestants and non-contestants alike.

The South Bay Surf Series is a six-event series of contests meant to bring the stoke to the tight knit South Bay community of surfers and beach goers. Along with Becker, additional sponsors include: Billabong, XCEL, Sector 9, South Bay Toyota, Von Zipper, Kustom, Air Pacific, Dakine, and Watermans Restaurant.

For additional info regarding the South Bay Surf Series or to enter the contest, visit or southbayboardriders.com or call (424) 260-7222 Continue reading

Today is AI (Andy Irons) day. The Governor of Hawaii declared February 13, 2013 as Andy Irons Day. Forever. Irons learned to surf on the dangerous and shallow reefs of the North Shore in Kauai, Hawaii.

As we know, Andy’s life touched thousands of surfers everywhere with his surfing skills, determination, and personality of smiles and fires. He sadly left us and the surfing world when he was only 32 on November 2, 2010… much too young and too soon. Andy is survived by his wife Lyndie and son Andy Axel Irons, who was born 2 months after his death.

In honor of Andy, the only surfer to have won a title at every venue on the ASP calendar, check out his “I Surf Because” video above, his biggest wipeout video below

And here are some of his most famous quotes:

I am the people’s champ.
I can’t get mad at losing if the guy I lost to wins the contest.
I have my friends, and I surf because it’s what I have always loved doing.
To me, failure is not living up to my potential.
You got to go in the mud sometimes to figure who you are.

Make sure to check out the AI collection here. Find out the background story behind all the tees here. Continue reading

Current World Junior Champion, Jack Freestone, is currently starring in a new episode of Fairly Normal, which debuted last Wednesday.

Fairly Normal is a new series that chronicles the somewhat peculiar domestic situations surfers have come to find normal around the globe, giving you a pretty interesting look at what these traveling athletes consider normal.

This one’s a cool episode featuring Jack. Many of you may have seen his breakthrough performance in Dear Suburbia — which saw him do some amazing moves at Indo’s cutest beachbreak next to Dane, Kolohe and Taj without missing a beat.

Check out the episode to gain an inside look at a perfect day with Jack. This includes “coffee, shit-talking, a fun surf at D-Bah, lunch, shit-talking resumes, another really fun surf at Kirra, a beer on the veranda, barbecue. Fin!”

He also stars in a very candid conversation/interview in What Youth Issue 3, which is available this Thursday, February 14th. Surfer LOVE! Continue reading

The first showdown of the Standup World Tour’s 2013 tour is coming up with the highly-anticipated Sunset Beach Pro on Oahu’s north shore, which began yesterday, February 7, 2013.

Arguably the most iconic event on the Stand Up World Tour Calendar, the Sunset Beach Pro brings together the world’s best against one of the world’s most infamous waves, found at the heart of Oahu’s Fabled North Shore.

2012 World Champ Brazilian Leco Salazar will be defending his title among some formidable competitors to capture the first points of the year toward the World Title.

Also, the Women’s World Championship Tour will be officially launched here. From Feb 6-10, the women will be battling it out at the Waterman League’s Headquarters at Turtle Bay. The Turtle Bay Women’s Pro will mark the launch of a 4 event series in that will start here in Hawaii, then head to Brazil (Ubatuba), California and close in October in France (La Torche).

Here is an overview of the 2013 schedule:

Sunset Beach Pro, Oahu: February 7th – 15th (Na Kama Kai Youth event and preliminary rounds of Women’s event to be held at Turtle Bay on 6th February)
Ubatuba Grand Slam, Brazil: April 16th – 21st
Rottnest Island Pro, W. Australia: May 21st – 29th (TBC)
So. Cal Grand Slam, California: September 17th – 22nd
La Torche Pro, France: October 26th – November 3rd
Finals (Location TBD): December 7th – 15th

The entire event will be live broadcast and daily highlights will also go live at the event microsite that can be accessed thru www.standupworldtour.com, or directly at www.sunsetbeachpro.com.

With live broadcasts from all events, increased global TV airtime, launch of the new Stand Up World Tour rulebook and increase in prestige and impact at all events, 2013 promises to be the best yet. Continue reading