Category Archives: Fashion

Behold: the Billabong X White Mike collaborative series has arrived!

White Mike is an organization led by world-renowned underwater photographer (and shark enthusiast) Michael Muller and is centered around the preservation of our planet. The goal of this movement is to protect the dwindling population of Great White Sharks in our global environment and raise awareness of the possibility of the extinction of this species.

The movement began in June 2009 when big bold color posters of Great White sharks were mysteriously popping up throughout three major U.S. cities – Los Angeles, Washington, D.C., and Atlanta. This guerrilla art drew attention to the sad fact that the global great white population has shrunk over 70 percent in the past 50 years, and as of 2004, is now on the Endangered Species List. Despite human’s fear of sharks, the prevalence of commercial long line fishing and the popular “shark fin soup” are among the many reasons that in actuality, sharks should be afraid; not us!

The Billabong X White Mike collection features Mike Muller’s famous shark photography and a portion of the proceeds from any Billabong X White Mike item will be donated directly to the White Mike organization.

For more information, visit and also follow @thisiswhitemike on Twitter.

Shop the collection here Continue reading

Yesss! We’re thrilled that we now carry Hurley, the authentic youth lifestyle brand rooted in surfing, skate, music and art, founded in 1981 by a then 23-year-old Bob Hurley. And with a similar history calling from way back, we think Hurley and us make a pretty good match. And we hope you agree! Check out some of our favorite Hurley pieces here, and then head to our site and scope out all the fun gear

1. Carrier Shirt
Stay warm with Hurley’s Carrier Shirt staple. Made of 100% cotton flannel, the shirt features double pockets and sports a nice pattern you won’t get tired of wearing. $59.50.

2. 2000 Words T Shirt
Can’t go wrong with this iconic cotton blend tee. The premium fit screen-printed t-shirt is perfect for any day when silence is your best friend or when you just can’t say enough. $25.00.

3. Thermite Sweater
The Hurley Thermite Hooded Knit is a thermal wonder that’s thin and lightweight. A classic thermal with an allover B&W stripe pattern that’s never out of style, it also includes a drawstring hood and Hurley labeling at left chest and lower left side. $49.50.

4. Bad Luck T-Shirt
Look misfortune straight in the eye and defy it with Hurley’s Bad Luck T-Shirt. Made of 50% polyester, 38% cotton and 12% rayon, it’s a comfy tee with a premium fit. Honestly, we’re pretty sure you’re likely to score big if you’re wearing this. $29.00.

5. O&O Beanie
This beanie is it! The O&O beanie is the one and only! Really, that’s what O&O stands for. It’s available in a staple black or our fave turquoise-aqua shade. $20.00.

6. BP Solid Phantom Boardshort
A Hurley must-have! Originally developed by Nike for its European Olympic swimmers, the “Phantom Fabric” is the ultimate, four-way stretch material – so lightweight, water-resistant, super-stretchy and limitless; it’s unequivocally surf-specific. Plus, we love the colors. $59.50 Continue reading

2013 is well underway and personally, we like to start the year big and bold. Luckily, we’ve got quite a few items that are so bright and vivid, it would be hard pressed to be ignored with these on hand. And that’s what we like, attention in the most positive way!

Check out some bright items to help make your 2013 statement:

The Billabong Iconic Boardshort is a must have if you want to make sure you won’t be missed in and out of the waters. $59.50

Although it’s been freezing lately, once the temps start warming up, you’ll want to sport Billabong’s Invert Tank in black and lime for some neon heat. $34.50

But if you’re like us, we can wear Havaianas year round no matter the temp and we like them in Brazil Blue. $24.00

Not only is the men’s Billabong Conspiracy jacket sweetly constructed (zipper front closure, a lightweight, dual front pockets, zippered side pockets, and hidden roll out hood), we can’t overlook that bright baby blue color. $75.00

You know those beanies that you just never want to take off of your head? Well, Billabong’s Arcade Beanie is definitely one of those, especially in this hot orange hue! $17.50

If punctuality is one of your new year’s resolutions, you’ll never be late again with Nixon’s Time Teller P Watch. I mean, how can you miss it? $75.00

With a reputation as truly the best rubber sandals in the world due to a top secret rubber recipe, you’ll want to make sure you own a pair so you’ll feel like walking on marshmallows… or in this case, hot pink marshmallows. $18.00

Ladies, you can’t go wrong with a hoodie that offers both great style and comfort. You’ll love Element’s Gillian Sweatshirt for a cozy fleecy soft material, but you’ll really love it in neon lime. $36.99

Keep the sun out of your eyes and focus on the bright road ahead this year! You’ll be aptly equipped with Oakley’s Frogskins Sunglasses. The future’s so bright, you gotta wear shades! $120.00

Penny Skateboards, maker of those fun skateboards we absolutely love tooling around in, also make some pretty sweet iPhone cases. We especially think this hot orange case is a no-brainer. $20.00 Continue reading

The chillier temps have us yearning to commune with nature. If you feel like being one with nature, too, check out these great outdoorsy tees that our Men’s Buyer, Jessica Sporty, has picked out that are perfect to wear right now.

  1. The BECKER California No Name T Shirt is the perfect tee to wear to be representin’ your state and all the amazing nature it has to offer. $24.50
  2. The HIPPYTREE Panorama T Shirt says it all – you can surf in the morning, hike in the afternoon, climb in the evening, and stargaze once night falls. $30
  3. The QUIKSILVER WATERMAN On The Rise T Shirt is the perfect tee to be sporting when the swell is on the rise and you’re heading to the nearest spot to capture it. $22.50
  4. Take one for the team. The AMBSN Sharkabite T Shirt shows you aren’t afraid of any sharks because you’ve got jaws of steel. $32
  5. The HIPPYTREE Aspen T Shirt will inspire you to hike the mountain trails surrounded by picturesque trees, or go down those famous slopes when they become snow-topped. Heather blue. $18
  6. This VOLCOM grizzly tee will definitely bring out your inner bear fierceness and growl. $27

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Summer may be over, but it doesn’t mean you can slack on your surfer style. We’ve got some great items to help you fall back into some of the season’s most fashionable picks.

Check out some Fall Favorites from Men’s Buyer, Jessica Sporty.

  1. Take your basic fleece up a notch with a colorful, baseball-inspired hoodie

  2. The solid polo is back! Dress up a casual outfit with this versatile staple.
  3. Neon accents are a great way to take a basic tee up a notch and add some flare
  4. A new twist on an old favorite. Chambray color blocking – wear from day to night.

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