Category Archives: Events

Known as the largest global market week for mens and womens apparel, footwear and sourcing, MAGIC Marketplace is currently taking place in Sin City this week, bringing together fashion buyers and brands from all over the world.

We wanted to get a glimpse into what the trendsetters and fashionistas would be wearing come Springtime, so we looked to MAGIC for inspiration and trends.

So, to help you prepare for the forthcoming warm weather (like it hasn’t been warm enough here in SoCal), here are our picks for the best spring 2014 fashion trends.

Pastels

The best thing about this pastel trend is that you can pick your most-flattering color and wear it with whatever silhouette flatters you. Talented local Orange County photographer, Sheridan Dyches, showcased a model wearing an oversized pastel sweater with a pair of daisy dukes in the image above.

Tea-Length Skirts

Designed to be the crossover between a mini and maxi, breezy tea-length skirts are perfect for spring time. Paired with a cropped top to offset the length, the ladylike hemline can be just as modern as a mini and even make you look taller!

Sweater Dressing

Whether it’s a bold print or a solid staple, the seasonal knit sweater is an easy-chic piece to pair with flowy skirts, blousy shorts or over a light dress. Sheridan Dyches paired a bright colorful sweater with a loose dress for a fun and fashionable look in the image above.

The Shift Blouse

A dressed up version of a T-shirt, the shift blouse is easy, flattering and versatile. Have some fun with extra details, like exciting prints, luxurious textures, and varying necklines.

For the latest in fashion trends and design inspiration, like Sheridan’s Facebook page and follow her on Instagram. Continue reading

The art for stop no. 3′s South Bay Surf Series is here and it looks rad!

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What started as a brand with strong values and roots in style, comfort and craftsmanship, Olukai has now grown into a premium footwear company that believes in giving back without any expectation of receiving. With a mantra that sustainability and positive living is less about an ethos and more about the choices that you make everyday, Olukai urges its community to take action, and inspire the actions of others.

In an effort to give back and live to true to their roots, Olukai hosts several events throughout the year.

Ho’olaule’a
Each May, Olukai holds a two-day festival celebrating ocean lifestyle through competition, tradition, giving back and ‘Ohana.

Black Canvas
Fundraising gala held in Honolulu, HI, Black Canvas is an inspired night of art and music uniquely celebrating the history of Hawaiian art culture by helping create its future.

‘Ohana Giveback Day
Inspired by the strong tradition of giving an offering or tribute in Polynesian culture, the ‘Ohana Giveback Day was established to support the efforts of those who continue to give back to preserve local cultures and traditions.

Shop Olukai Footwear today and join in on the belief that everybody, no matter where they are, can live Aloha. Continue reading